Tag Archives: complex systems

TedXKrakow: ‘How Things Spread’ – Mark Turrell

How do things spread? Ideas? Behavioral change? A brief run through the fundamental components of spread, and then some unusual examples of how to apply the concepts in oppressive societies – namely Zimbabwe and Libya. Presentation made in Sept 2012 at TedXKrakow and video produced by the TedX team.

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1. Introducing The Spread Papers

How do you spread things? How do you spread ideas? How do you spread behavioral change? How do you spread products and services? The Spread Papers is a collection of papers written by Mark Turrell that describe the emergent ‘Science of Spread’. In each paper, Mark develops a concept that underpins Spread, and highlights the […]

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Jail Time – Introducing Downside in an Upside Only World

Nicolas Robinson made a mistake. The 23-year old from Borough, south-east London stole a £3.50 pack of water bottles from a Lidl store during the UK riot. Matt and Adam made a mistake. They were running a bank that required a massive billion pound bailout. The Northern Rock bail-out added £100 billion to the National […]

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ISPIM Presentation on Crowdsourcing & Complex Systems

ISPIM is the leading academic conference on innovation and product development, with over 200 PhD presentations from over 50 countries. Mark Turrell, CEO of Imaginatik plc (www.imaginatik.com), presented some of the underlying concepts behind collaboration at mass scale, the area of crowdsourcing. This presentation was mainly in pictures – so there is relatively little text […]

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