Mark Turrell is the founder and CEO of Orcasci, a strategy and marketing agency specializing in designing programs that ‘spread’ products, services, ideas and behaviors. Orcasci’s toolset for the Science of SpreadTM leverages scientific concepts and social networking technology to help you get people engaged and deliver change. Its unique approach rapidly achieves impressive results, drawing on insights from neuroscience, behavioral science, network science, collective intelligence and innovation.
Mark is passionate about helping people change the world for better and is keen on finding ways to spread and scale good things faster. With Orcasci he has worked on projects as diverse as elections, smoking cessation, and motion picture marketing.
Mark is the co-founder of Imaginatik, a firm that pioneered the use of collective intelligence and crowdsourcing techniques for corporations, with a special focus on innovation. During his sixteen years at Imaginatik, Mark worked with hundreds of companies around the world. His clients included Merck, Pfizer, Chevron, Dow Chemical, Nokia, IBM, Whirlpool, Weyerhaeuser and Xerox. As well as consulting with clients – and managing the business – he lead the firm’s research activities, publishing many research reports, articles and speaking at conferences around the world.
Mark was nominated as a Technology Pioneer by the World Economic Forum in 2008, and a Young Global Leader in 2010. He has been a member of the Clinton Global Initiative, through his work at Imaginatik.
Personal
Mark was born in Toronto, Canada. His parents are South African. He has lived most his life in England, as well as large stints in Paris, Berlin, Boston, San Francisco, Johannesburg and the French Alps.
Mark likes reading, especially business topics (although also interesting fiction and business history books). He actually enjoys travel and likes to visit cities often. In his spare time, Mark writes concept outlines for books, TV shows and movies.
Mark,
As a thought leader on innovation, would you be interested in providing peer review comments on a few chapters in an advance copy of my forthcoming book, Simplifying Innovation?
I think you’ll find it quite refreshing. First, it’s a business novel. Second, It’s the first book to apply Theory of Constraints to New Product Development. If you would, I can send you either a hard copy or a PDF – just let me know.
To your growth,
Mike Dalton
Managing Director
Guided Innovation Group
Author of the forthcoming book:
Simplifying Innovation
Contact info:
Michael A. Dalton
Guided Innovation Group, LLC
(262) 672-2700
Mdalton@GuidedInnovation.com
http://www.GuidedInnovation.com
Will follow you on twitter. My twitter name is @AFreeZimbabwe. Great to read about your company and its’ mission. I do hope one day we shall be free in Zimbabwe. Not sure your Zuma is really up to delivering both in SA and Zim. (Kind of self absorbed as his predecessor Mbeki. ) What’s your take on Zimbabwe and the way forward. You re not obliged to respond but it would be good to hear from you.
Mark,
Hard to believe it’s been 10 yrs since Idea-D. Are you familiar with Quirky? Pondering if they might have an interest in the “automated” product concept selection utilized at Idea-D. It probably won’t be long before they are getting overloaded with 1,000 submissions weekly.
Hmm is anyone else having problems with the images on this blog loading?
I’m trying to determine if its a problem on my end or if it’s the blog.
Any responses would be greatly appreciated.
Just where did u actually end up getting the concepts to
post ““Mark Turrell – Changing the World… | About Mark Turrell”?
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Hi! This is my first comment here so I just wanted to give a
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Can you suggest any other blogs/websites/forums that cover the same topics?
Thanks for your time!
as Mark Turrell and Rodrigo Baggio Barreto made clear that we have to set up the change we what to see in the